Kick Binge Drinking–Shared Future Coalition - 501 Drive

http://youtu.be/qBGM1k0t6dY

Kick Binge Drinking–Shared Future Coalition



501 Drive created this positive norm public service announcement, Kick Binge Drinking, for the Shared Future Coalition. Contrary to popular belief, MORE young adults choose NOT to binge drink.

A 2012 survey of Oregon young adults (ages 18 to 25) revealed that 70 percent of people in this age group DON’T BINGE DRINK. According to the study, a large gap exists between young adult perceptions of peer binge drinking and the actual rates of their peers’ behavior.

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